Coke, which has become an icon of globalisation and
consumer society, has been top of the list every year since it was first
published in 2000.
According to a report released today, Apple has overtaken Coca-Cola to become the world's most valuable brand. Google came second in the list compiled by consultancy Interbrand, with Coca-Cola, IBM and Microsoft rounding out the top five.
Top 10:
1) Apple -
$98.3bn